Advantages of Instagram Marketing Service
For sure by this time, you are already aware of how effective Instagram (IG) in terms of generating visual content for your business. You’ve already seen different Instagram photos on other platforms and may have also made one of your own account. But what you don’t know is that, there’s more to Instagram that you can have than showing your wonderful photos?
Every month, IG receives more than 300 million active users and it is a combination of vloggers, regular individuals and even businesses. If you’re a business however, then it is important that you learn how to use Instagram marketing service properly.
Number 1. Connect with clients – while a great number of people are thinking of sites such as Twitter and Facebook when it comes to connecting and engaging with people over the web, you may be left in awe after knowing that IG has the most engagement. The truth is, this platform has the ability of generating 120x more engagement per follower than Twitter.
With this high level of engagement, Instagram serves as the perfect platform in connecting with customers to listen to their opinions and feedback and at the same time, build relationship. You must make the most of this platform in terms of sharing photos of new product or service and ask people of what they think of. Perhaps, you can give them a glimpse of a project you are working on.
Number 2. Learn what your audience like – you might not know it by now, your audience can already be sharing and talking about your business on IG. This is true especially if your business has a physical location that customers can visit.
Number 3. Reach broader market – in finding new people, new businesses and new photos, Instagram makes everything a lot easier. Among the ways that people are discovering new content on this platform is via hashtags. Just like other social networking sites, whenever someone included a hashtag to their post, there’s going to be a link created and you can go to it to see other photos that have used the same hashtag.
Many companies that are offering Instagram marketing service know how to effectively use hashtags to get better exposure and reach more engagement.
Number 4. Fuel your marketing channels – among the best things when creating content in IG is the fact that it can be shared easily across different marketing channels that you are using.
In your IG settings, you can simply enable social sharing to Twitter and Facebook. Through this, whenever you are posting a new photo to your account, it will be automatically posted to other social media accounts you’re using. This is actually a nice feature as you don’t have to do the same thing over again.